BMGT352
Customer-Centric Innovation
Prerequisite: BMGT350. Credit only granted for: BMGT352 or BMGT382. Addresses the management of new products and services with a focus on the innovation process, specifically the development and launching of new products or services: Opportunity Identification, Concept Generation, Design, Testing and Launch.
Sister Courses: BMGT352M
Past Semesters
0 reviews
Average rating: N/A
0 reviews
Average rating: N/A
1 review
Average rating: 5.00
During the Spring 2020 and Spring 2021 semesters, students could choose to take some of their courses pass-fail mid-semester which skews grade data aggregated across multiple semesters.
Average GPA of 3.55 between 433 students*
* "W"s are considered to be 0.0 quality points. "Other" grades are not factored into GPA calculation. Grade data not guaranteed to be correct.