BUMK726

Statistical Programming for Customer Analytics

Restriction: Must be in Business and Management (Master's) program; or permission of BMGT-Robert H. Smith School of Business. Credit only granted for: BUMK758E or BUMK726. Formerly: BUMK758E. Provides students with a foundation in probability and statistics with a focus on business applications. It also gives students a foundation for thinking in both likelihood and Bayesian frameworks. The course teaches students the basics of SAS, as well as its use in statistical analysis and statistical programming. Also addressed are basic SAS language structure, data management, OLAP, enterprise miner, statistical analysis, writing procedures.

Fall 2025

1 review
Average rating: 5.00

Past Semesters

1 review
Average rating: 5.00

1 review
Average rating: 5.00

0 reviews
Average rating: N/A

2 reviews
Average rating: 2.50

1 review
Average rating: 5.00

0 reviews
Average rating: N/A

2 reviews
Average rating: 2.50

During the Spring 2020 and Spring 2021 semesters, students could choose to take some of their courses pass-fail mid-semester which skews grade data aggregated across multiple semesters.

Average GPA of 3.15 between 501 students*

BUMK726 Grade Distribution+-05101520253035404550% of studentsABCDFWother
A-: 15.17%
A: 21.96%
A+: 9.98%
B-: 6.79%
B: 16.37%
B+: 17.17%
C-: 1.4%
C: 1%
C+: 0.4%
D-: 0.4%
W: 8.98%
other: 0.4%
* "W"s are considered to be 0.0 quality points. "Other" grades are not factored into GPA calculation. Grade data not guaranteed to be correct.